Leading the creative charge at Elevate People played a huge role in my personal journey of leadership development. Directing a team of forty creatives, we produced high quality digital, print, and marketing content that created widespread brand awareness in Houston.
Partnering with inner city schools, Fortune 500 companies, and other nonprofit organizations allowed me to sharpen and develop my creative skills on how produce content for a diverse range of audiences.
Building campaigns for this non-profit was key, specifically during Hurricane Harvey. We saw massive success during this time, as the team was able to develop digital marketing strategies that led to raising over $300k and facilitating the distribution of ~$1M in resources for affected communities.
Icons+
Overlays
Collaboration was key in the development of icons for this brand. Working alongside incredible designers in Houston and Mexico, we were able to create unique elements that played a key part in their brand development.
One of the ways we brought the visual elements to life was through brand color photo overlays, which not only spiced up photography but also promoted deeper brand recognition and awareness.